Hong Kong-based rice ball chain prepares supplies for US push

Hyakunousha aims to secure fields in Niigata and beyond for Japanese rice Hyakunousha International sells premium onigiri rice balls at $7.00 to $7.50 a piece in the U.S. (Hyakunousha) NIIGATA, Japan — Hyakunousha International, an operator of onigiri rice ball shops, is working to build a stable rice procurement system with the launch of a new company in Japan's Niigata prefecture to oversee producing and marketing.

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