FEATURED · ECONOMY Capsule toys capture overseas visitors in Japan’s latest cultural craze
May 6, 2026 1 min read 1
ECONOMY

Capsule toys capture overseas visitors in Japan’s latest cultural craze

Source: Nikkei Asia — China

PUBLISHED
May 6, 2026
CATEGORY
NI
Nikkei Asia — China
eChina Team
1

Tourists use last coins at vending machines for a ball with a random miniature A tourist from Thailand shows off the capsule toy she obtained from a vending machine at the Gashapon Bandai Official Shop in Tokyo's Ikebukuro district. (Photo by Yuji Murakami) TOKYO — Insert a coin into a vending machine slot, turn the handle clockwise, and a small toy in a translucent capsule pops out at random. It's a shopping habit that increasing numbers of foreign visitors to Japan are enjoying as capsule toys catch on.

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