Bandai finds right recipe to turn toothbrushes into Gundam models

Japanese toymaker teams with Kao, Lion to shrink environmental footprint of popular kits A plastic Gundam model made from recycled plastic stands next to the pellets and discarded detergent packs that form the raw materials. (Photo by Ryota Nishiyama) TOKYO — Bandai Namco Holdings is partnering with cosmetics maker Kao and daily goods maker Lion to recycle used toothbrushes and household product packaging into the toy and entertainment company's popular Gundam plastic model kits, aiming to promote resource recycling across industries.

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