FEATURED · ECONOMY Labubu takes Manhattan: Chinese brands target inflation-hit US
July 28, 2026 1 min read
ECONOMY

Labubu takes Manhattan: Chinese brands target inflation-hit US

Source: Nikkei Asia — China

PUBLISHED
July 28, 2026
CATEGORY
NI
Nikkei Asia — China
eChina Team
1

Pop Mart readies NYC flagship store while Luckin moves into former Starbucks shops Labubu seller Pop Mart, Luckin Coffee and ice cream chain Mixue are among the Chinese brands making forays into New York. (Nikkei montage/Source photos by Reuters) NEW YORK — Chinese brands are gaining traction with thrifty young consumers in the U.S. as inflation creates a tailwind for businesses competing on price, even in areas once led by Japanese companies like sushi and character merchandise.

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